Vacation Rentals Marketing
As one of the only firms along the Grand Strand that includes a virtual tour with our vacation rentals, Garden City Realty provides more inclusive exposure of our rental properties than any of our competitors. The virtual tour allows guests to pre-tour properties in the privacy of their own home with panoramic views that provide perspectives simply not possible with still photos.
Garden City Realty Website
All of Garden City Realty’s vacation rentals are featured on our Website. Property features includes general information, rates, reviews, interior/exterior photographs, virtual tour as well as contact information for immediate access to our reservationists. To visit our Website please go to, www.GardenCityRealty.com.
Receiving more than 11.5 million page views and more than 383,000 visitors in 2017*, GardenCityRealty.com ranks among the top searched Websites for real estate in our market. We also have several other Websites that provide direct traffic to GardenCityRealty.com giving our site greater presence on the Web for maximum optimization. *Statistics include both Garden City Realty vacation rentals and sales.
Acquired by Garden City Realty in 2009, Condotels represented the highest quality in condo vacation rentals for more than 23 years. Setting themselves apart from other vacation rental companies was their long-standing business objective; deep-rooted in the philosophy of providing great customer service and condos at rates competitive to hotels. This is a tradition we respect and promote at Garden City Realty.
Redesigned in 2015 as a responsive site with enhanced concierge features, Condotels has strengthened our ability at providing quality accommodations at affordable prices.
Surf Master by the Sea
Our Surf Master by the Sea Website features all of our available Surf Master rentals as well as relevant information such as floor plans, amenities, and rates. Redesigned in 2016 the new responsive site was simplified to include only pages relevant to rentals, property management, and sales. A drone video of the Surf Master complex sets a welcoming tone and complements the home page.
Other Garden City Realty Websites include:
Social Media Marketing
Garden City Realty presently employs Facebook, Twitter, Pinterest, Instagram, Blogger, Google+, LinkedIn, and YouTube.
Direct Mail Marketing
Garden City Realty utilizes a variety of direct mail options that include standard and oversized postcards, flyers, newsletters and linen cards displaying the Garden City Realty logo. We tailor our mailing lists to target specific areas that will expose your vacation property to more guests.
Working together with our Website developers, Garden City Realty applies Online marketing and advertising as the mainstay of its aggressive marketing approach. With wide-ranging options that provide a multitude of delivery methods, Garden City Realty uses the following (but not limited to): display, text, and mobile advertising; content, social media, and Email marketing; image-centric and mobile-friendly content; and search engine marketing and optimization.
Garden City Realty publishes two monthly E-blasts, one for vacation rentals and one for sales. At present, the vacation rentals E-blast is sent to nearly 85,000 contacts. The sales E-blast is sent to nearly 60,000 contacts, though new contacts are added on a regular basis to continuously expand our audience.
Garden City Realty distributes thousands of vacation rental brochures annually by mail and in-person. At-a-glance features include a property photo, available amenities and rental rates. In addition to being displayed in our sales and rental lobbies, prospective visitors can request copies via email through our Website.
Throughout the year Garden City Realty advertises in various print publications offering market coverage and reader demographics to our target audience.
Other Marketing Programs
Garden City Realty is constantly seeking ways to improve the way we do business and maximize exposure of your property to potential renters. Ask about any new programs we’ve implemented and how Garden City Realty can be your property management firm too. Visit or call today to speak with a representative from our Owner Services department.
RENTALS | MANAGEMENT | SALES
Garden City Realty, Inc. | 608 Atlantic Avenue | Garden City Beach | South Carolina | 29576 | 800-681-9059